Advising leaders at moments of inflection
Services offered
Aray partners with leaders who don’t need more marketing—they need clarity, perspective, and a trusted sounding board.
Marketing Strategy & Advisory
Strategic guidance to help leaders make better marketing decisions without the noise.
Go-to-market and growth strategy advisement
Marketing prioritization and operating model design
Executive decision support during moments of change or repositioning
Fractional marketing leadership for organizations needing senior perspective without long-term overhead
Brand & Story Acceleration
Helping you articulate who you are, why you matter, and how to tell that story—clearly and credibly.
Brand narrative development that sharpens identity and positioning
Messaging frameworks grounded in audience, market, and commercial insight
Translating complexity into stories teams, stakeholders, and customers can understand and act on
AI Visibility & Optimization
Shaping how your brand is interpreted, surfaced, and trusted in AI-driven environments.
Assessing brand visibility and narrative consistency across AI-driven tools and platforms
Advising on content and messaging structures that improve AI interpretability and retrieval
Aligning brand, content, and governance so AI reflects your intended positioning—not a fragmented or distorted version of it